Welcome to NOJO,
A brand committed to bold flavours, sustainable practices, and simple ingredients.
Brand Story
NOJO was founded in 2016 with a passion for bold flavours and sustainability. Our journey from a small London pop-up to becoming a B Corp Certified brand, Nojo is all about making great-tasting food easy.
What makes NOJO special?
Delicious natural flavour to easily cook a variety of dishes
Colourful packaging to make mealtimes memorable
Sustainably Sourced:
We take pride in sourcing our ingredients from sustainable sources to ensure a healthier planet.
Award Winning:
Multiple award winning products
Simple Ingredients:
Our sauces are crafted with minimal, high-quality ingredients to elevate your meals effortlessly.
Versatile Use:
Whether you’re cooking for family or friends, our sauces add the perfect touch to any recipe.
At NOJO, our mission is to make great-tasting, natural, and sustainable sauces accessible to everyone. We are dedicated to bringing bold flavours to your kitchen while staying true to our core values:
Simplicity
Cooking should be simple, which is why our sauces are made with minimal ingredients, delivering maximum flavour with minimal effort.
Flavour
We use only the finest natural ingredients, free from anything artificial.
Purpose
We are proud to be B Corp certified, ensuring that our products and practices are good for you and the planet.
Meet Our Founder
Hi, I’m Simona, the founder of NOJO. My journey started with a simple idea: to make cooking easier and more enjoyable for everyone, using bold, natural flavours. As a single parent and entrepreneur, balancing life and business has been a challenge, but it’s one I’ve embraced with passion and determination. NOJO is a reflection of my values—simplicity, sustainability, and deliciousness. I’m excited to share these with you, one sauce at a time.
2016-The Vibrant Stall
Started as a vibrant stall in Old Street London.
2018-Catering Giants
Catering Google, Twitter, and Facebook.
2020-What is the Sauce?
NOJO’s unique flavors constantly sparked interest.
2021-B Corp
Became B Corp certified, reinforcing our commitment to the planet.
2023-Taking NOJO to the masses
Grew into a brand recognised for making sustainable, easy-to-use sauces accessible to everyone.
2024-MORE NOJO THAN EVER
Continuing our journey with new flavours and innovations, always keeping it simple.
Our Future
Help us create the future! Where do you think we should do next? Drop us a note at love@nojolondon.co.uk